AI and Public Engagement
Democracy Is Broken: Time for Data-Driven Decisions
“Why is it that commercial companies, using platforms like Facebook, Instagram, Twitter and LinkedIn, can gain deep insights into what their customers and potential buyers want, while we continue to rely on the outdated mechanism of extrapolating citizens' desires through elected representatives? The answer lies in two fundamental differences: motivation and methodology. First, businesses are motivated by a direct need to satisfy their customers and to expand their market shares. Failure to do so results in lost revenue and stagnant growth, neither of which is a good outcome for C-suite executives, the board that hires or fires them and the investors who finance these companies. This market-driven accountability forces companies to continuously innovate and adapt to consumer preferences. On the other hand, political parties and elected officials often cater more to the needs of their donors, lobbyists and pressure groups than to the electorate. The exigencies of political survival often trump the needs and desires of ordinary citizens.”
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